Marriott International, Inc.

Marriott International, Inc.

The California Office of the Attorney General disclosed a major **data breach** at **Marriott International, Inc.** on **November 30, 2018**, stemming from an unauthorized access to the **Starwood guest reservation database**. The breach, which began **on or before September 10, 2018**, exposed the records of approximately **500 million guests**, with **327 million individuals** having sensitive personal data compromised. This included **names, mailing addresses, email addresses, and encrypted payment card numbers**, though the encryption status of the latter was not confirmed to be broken. The incident originated from a vulnerability in Starwood’s systems, which Marriott had acquired in 2016, highlighting a failure in post-merger cybersecurity integration. The breach posed severe risks of **identity theft, financial fraud, and reputational damage**, given the scale and sensitivity of the exposed data. Regulatory investigations followed, with Marriott facing significant legal and financial repercussions, including fines under **GDPR** and other data protection laws. The incident underscored critical gaps in **third-party risk management** and the protection of customer data in large-scale corporate acquisitions.

Source: https://oag.ca.gov/ecrime/databreach/reports/sb24-142258

TPRM report: https://www.rankiteo.com/company/marriott-international

"id": "mar019090625",
"linkid": "marriott-international",
"type": "Breach",
"date": "6/2016",
"severity": "85",
"impact": "4",
"explanation": "Attack with significant impact with customers data leaks"
{'affected_entities': [{'customers_affected': 'Approximately 500 million (327 '
                                              'million with detailed records '
                                              'exposed)',
                        'industry': 'Hospitality',
                        'location': 'Global (Headquartered in Bethesda, '
                                    'Maryland, USA)',
                        'name': 'Marriott International, Inc.',
                        'size': 'Large (Fortune 500 company)',
                        'type': 'Hospitality Corporation'}],
 'data_breach': {'data_encryption': 'Payment card numbers were encrypted; '
                                    'other data (e.g., names, addresses) '
                                    'likely unencrypted',
                 'data_exfiltration': 'Yes',
                 'number_of_records_exposed': 'Up to 500 million (327 million '
                                              'with sensitive details)',
                 'personally_identifiable_information': ['Names',
                                                         'Addresses',
                                                         'Email addresses'],
                 'sensitivity_of_data': 'High',
                 'type_of_data_compromised': ['Personal Identifiable '
                                              'Information (PII)',
                                              'Payment card information '
                                              '(encrypted)']},
 'date_detected': '2018-09-10',
 'date_publicly_disclosed': '2018-11-30',
 'description': 'The California Office of the Attorney General reported a data '
                'breach at Marriott International, Inc. involving the Starwood '
                'guest reservation database. The breach occurred on or before '
                'September 10, 2018, and could potentially affect '
                "approximately 500 million guests, with 327 million guests' "
                'information including names, addresses, email addresses, and '
                'encrypted payment card numbers.',
 'impact': {'brand_reputation_impact': 'High (due to scale of breach and '
                                       'sensitive data exposure)',
            'data_compromised': ['Names',
                                 'Addresses',
                                 'Email addresses',
                                 'Encrypted payment card numbers'],
            'identity_theft_risk': 'High (due to exposure of PII)',
            'payment_information_risk': 'Moderate (payment card numbers were '
                                        'encrypted)',
            'systems_affected': ['Starwood guest reservation database']},
 'initial_access_broker': {'high_value_targets': ['Starwood guest reservation '
                                                  'database']},
 'references': [{'date_accessed': '2018-11-30',
                 'source': 'California Office of the Attorney General'}],
 'regulatory_compliance': {'regulations_violated': ['Potential violations of '
                                                    'GDPR (for EU guests)',
                                                    'California Consumer '
                                                    'Privacy Act (CCPA) '
                                                    'considerations'],
                           'regulatory_notifications': 'Reported to California '
                                                       'Office of the Attorney '
                                                       'General'},
 'response': {'communication_strategy': 'Public disclosure via California '
                                        'Office of the Attorney General'},
 'title': 'Marriott International (Starwood) Data Breach',
 'type': 'Data Breach'}
Great! Next, complete checkout for full access to Rankiteo Blog.
Welcome back! You've successfully signed in.
You've successfully subscribed to Rankiteo Blog.
Success! Your account is fully activated, you now have access to all content.
Success! Your billing info has been updated.
Your billing was not updated.