Louis Vuitton UK, a subsidiary of luxury brand giant LVMH, suffered a serious security breach that compromised customers' personally identifiable information (PII). The breach, detected on July 2, led to the potential exposure of first and second names, gender, country, phone number, email and postal addresses, date of birth, purchases, and preference data. The firm advised customers to be vigilant against phishing attempts, fraud, or unauthorized use of their information. The breach was reported to the Information Commissioner’s Office (ICO) and comes amidst a series of similar attacks on other LVMH brands and UK retailers.
Source: https://www.infosecurity-magazine.com/news/louis-vuitton-uk-retailer-data/
TPRM report: https://scoringcyber.rankiteo.com/company/louis-vuitton
"id": "lou130071425",
"linkid": "louis-vuitton",
"type": "Breach",
"date": "7/2025",
"severity": "85",
"impact": "4",
"explanation": "Attack with significant impact with customers data leaks"
{'affected_entities': [{'industry': 'Luxury Goods',
'location': 'UK',
'name': 'Louis Vuitton UK',
'type': 'Retail'}],
'customer_advisories': ['Customers advised to remain vigilant against '
'unsolicited communications and suspicious '
'correspondence.'],
'data_breach': {'personally_identifiable_information': ['first name',
'second name',
'gender',
'country',
'phone number',
'email',
'postal address',
'date of birth',
'purchases',
'preference data'],
'sensitivity_of_data': 'High',
'type_of_data_compromised': ['PII']},
'date_detected': '2023-07-02',
'description': 'Louis Vuitton UK suffered a data breach, potentially '
"compromising customers' personal data including names, "
'gender, contact details, date of birth, purchases, and '
'preference data.',
'impact': {'data_compromised': ['first name',
'second name',
'gender',
'country',
'phone number',
'email',
'postal address',
'date of birth',
'purchases',
'preference data'],
'identity_theft_risk': 'High'},
'recommendations': ['Conduct an organization-wide security assessment to find '
'out the root cause of the issue and implement changes to '
'prevent further breaches.'],
'references': [{'source': 'Infosec2025: UK Retail Hack Was “Subtle,” Not '
'Complex, Says River Island CISO'}],
'regulatory_compliance': {'regulatory_notifications': ['ICO']},
'response': {'communication_strategy': ['Customer notification',
'ICO notification']},
'title': 'Louis Vuitton UK Data Breach',
'type': 'Data Breach'}